At Colgate, we believe that “Everyone deserves a future to smile about”. In a world full of changes and opportunities, we believe an optimistic outlook can go a long way in fulfilling your aspirations and we hope to inspire this optimism in everyone, everyday. A smile is symbolic of optimism, hope, courage and confidence – and those are exactly the sentiments we want to inspire among our consumers by encouraging them to Smile Karo Aur Shuru Ho Jaao