On 9 July 1929, Salvatore Ferragamo registered a patent in Italy for his most famous invention, the steel shank inserted in his shoes to support the arch of the foot. He also patented many shoe styles, showing his extraordinary foresight. Creativity, innovation and excellent craftsmanship have been the core values of the Salvatore Ferragamo brand since it began, and are tangible elements in the design and production of each and every one of its creations. The Brand’s deep ties to the local area, its culture and community have instilled in Salvatore Ferragamo an ever greater awareness of the need for a sincere and significant commitment to protecting the places where it operates and the people who work for it, a commitment that goes beyond mere compliance with the provisions of national and international laws, standards and regulations.