Wella Koleston Gives up to 66% more shine to you hair. Koleston Perfect is the first professional hair color brand to feature breakthrough technologies boasting: Pure, balanced color results with natural depth and shine.
PERMANENT COLOUR Create pure, balanced colour results with natural depth and shine. Reduce the risk of developing a new allergy to hair colour* thanks to ME+ Get healthy looking results. The end result of super shiny, vibrant long lasting color. Also a huge win for me is the actual texture of the product, the 1:1 ratio makes it super thick so no dripping. My hair hair doesn't have the typical hair dye smell while I am coloring or when I rinse. The difference is incredible.